Identity & Collateral

Plastic Surgery Center

This consortium of plastic surgeons requested that we incorporate an unusually wide range of elements in their mark in order to represent the full breadth of their services. They wanted to include men, women, and children as well as both facial and full body images. As the design evolved, the doctors also contributed precise input on the silhouettes to make sure that they represented their esthetic. We were able to distill their requirements into a mark that the client has used for over 15 years.

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Identities work

  • Letterform Identity
  • Identity System
  • Identity & Signage
  • School of Education Identity