Champions for Change Campaign

California Department of Public Health

The Network for a Healthy California is on a mission to empower low-income Californians to take charge of their lives by eating better and becoming more active. To maximize impact and resonance, we crafted a positive and uplifting brand image. We built their new look on a vibrant color palette, emotive photography, consistent typography and inviting white space. The brand was executed across a large variety of projects including: brochures, posters, reports, workbooks, educational materials, cookbooks and community event booths.

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Food / Wine work

  • 2008 Booth Display
  • 2009 Annual Meeting Trade Show Display
  • African American & Latino Cookbooks
  • The Flavors of My Kitchen